Average Reviews:
(More customer reviews)From about 1985 I was the senior executive assistant to Disney's Vice President of Strategic Planning, Lawrence P. Murphy. I therefore read this book with a special eagerness, and I was not disappointed. It teems with the wonderful people who make up the cast of top management at The Walt Disney Company headquarters in Burbank, California.
Mentioned herein are many, but not all, of the bright and driven executives who comprise Michael's well known "Dream Team", those brilliant businessmen and women who increased the company's market value from $2 billion to $75 billion in a scant 15 years. While many attempts have been made recently to explain the magic of Disney management (wouldn't everyone like to succeed this well), Eisner's book reveals a great chunk of the truth: As strategic planner Peter Murphy phrases it at one point, "We are a compulsive culture".
As important as smiling employees and customer satisfaction are, Disney management tests its own mettle on a daily basis, working incredibly long and hard upon every operations detail, research task, acquisition project and growth enterprise that captures its attention. No one can expect to duplicate Disney's success without emulating this crucial aspect of its management work ethic -- its people work tirelessly, passionately and often single-mindedly, and find immense joy and personal satisfaction in achieving the desired results.
This is a fine book and highly recommended for any executive who wishes deeper practical insights into how a brilliant but prudent Disney management team transformed the company's future.
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