Average Reviews:
(More customer reviews)This is the assigned book for a class at University and in no way interests me aside from the requirement that I buy it. What does interest me is that the U-Bookstore is selling this same book for almost $80 and it's here for almost half price.
I considered getting the Kindle version, but with the actual book I can sell it to the bookstore and likely get a good chunk of my money back when the class is over. That's the problem with Kindle editions, you're paying close (sometimes even more) to what you would for a new dead tree book, but without the option to sell/trade/gift it when you're finished.
It was shipped quickly through Amazon Student shipping, and was the described/pictured edition.
Click Here to see more reviews about: Media Literacy
This book offers a detailed approach to studying media influences and presents readers with a clear vision of what it means to operate at a higher level of media literacy. W. James Potter argues that the media have a profound influence on the way we perceive the world by shaping our beliefs and expectations. By becoming more media literate, we can avoid the potentially negative effects of those media messages as well as amplify the potentially positive effects. With substantial discussion of media content, audiences, and the media industries, the book tackles key issues related to media ownership, invasion of privacy, piracy of media messages, violence, and sports. Readers will gain a clearer perspective on the borders between the real world and the simulated media world and will become more informed and literate media consumers
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