Average Reviews:
(More customer reviews)Brad Schultz has done a commendable job on providing direction for people seeking a career in sports journalism. This book is thorough in covering the material. The opening chapters include background on the history of broadcasting itself, while later sections focus more on the theme of the book, sports broadcasting. It concludes with profiles of successful sports journalists who created the paradigm in place today, and the very last chapter takes a look at the future through the eyes of the commissioners of the professional sports leagues.
Schultz's writing style is easy to follow. In fact, he practices what he advocates, i.e., basic writing skills come from effective readers. You can tell from his work that he is well-read. He includes the international, national, and local career options in his discussion. Historically he lists what he considers to be milestones in the development of the profession in the United States. I highly recommend this book. It is well-researched and comprehensive.
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A uniquely comprehensive text, Sports Broadcasting emphasizes the skills that students will need in order to be successful in the industry. With extensive coverage on reporting, anchoring, and production, this text offers thorough and effective descriptions of the sports reporter and anchor's function in a broadcast environment. Going beyond the essential skills, Sports Broadcasting also offers important historical background on the evolution of the sports industry, some grounding in the business of sports, and a discussion of social issues including the experience of women in sports and sports broadcasting.Covering all aspects of sports broadcasting, this text features reporting, writing leads, style, tricks of the trade, shooting on location, editing, producing, live event production, ethics, and resume tapes, as well as tips on seeking employment in the industry. Coverage of essential reporting, play-by-play and anchoring skills Unique insights into historical context and social implicationsTips on pursuing a career as a sports reporter/anchor in radio or television
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